Board of Directors

Donald Hunter has more than 25 years of public company experience and has served as a board member and chairman on the Audit Committee for several public companies. Currently, Don is Principal at Donald Hunter LLC. He qualifies as a financial expert pursuant to the Sarbanes-Oxley Act and is an active member of the National Association of Corporate Directors.

Barbara brings over 20 years of experience in senior executive roles at both large and small and public and private companies. She has served as SVP of Customer Experience at the Company since June 2022, and previously served as Senior Vice President of Retail Sales at Newfold Digital, Inc., and previous to that as Vice President of Business Development at Newfold Digital, Inc., and as Vice President of Business Development at Web.com. Barbara received her MBA from Seton Hall University and her B.A. in communications from The College of New Jersey.

Ms. Persofsky has served as the Chief Executive Officer of Strajectory Corp. since 2010 and was an Executive Consultant of Canadian Imperial Bank of Commerce from 2011 to 2021. She presently serves as the Vice Chairwoman and Lead Director of Tilray Inc. (Nasdaq:TLRY) (previously Aphria Inc.), from October 2017, as well as Executive Chairwoman of Green Gruff Inc. since July 2019. Ms. Persofsky is also currently a Board Member of K.B. Recycling Ltd., (Alkemy) and Hydrofarm Holdings Group (Nasdaq:HYFM). Ms. Persofsky has also previously served as an Executive Consultant to many iconic brands including Tim Hortons, Canadian Tire, Canada Post and Interac, and was an Executive Officer of the Bank of Montreal. She previously co-chaired the Canadian Minister's Advisory Committee on Electronic Commerce, as well as served as a Special Advisor to the Minister of Foreign Affairs and Trade.

Aaron is the Co-Founder and former President and CEO of Greenlane. As President, his role was to advocate cross functional alignment and collaboration within Executive leadership, sharing his deep institutional knowledge and understanding of consumer goods with the team. 

Prior to Greenlane’s merger with KushCo Holdings in September 2021, Aaron was the acting CEO for 16 years, managing day-to-day operations, as Greenlane flourished into an industry leader. In April 2019, he led Greenlane through an IPO on NASDAQ. 

Aaron holds a degree in Accounting from Valencia College. 

When not in the office, you may find Aaron fishing the deep waters of the Atlantic, working on his fitness, or spending time with his wife and three beautiful, active children.

Mr. Howe is a dynamic entrepreneur and leader with a proven track record of consumer business successes. From November 2018 to August 2019, he codeveloped The Good Clinic concept (TGC), an innovative primary care clinic brand. Michael sold the concept to Mitesco in Mar 2020 and served as CEO until Sept 2022. He bought the concept back from Mitesco in Dec 2023. He is now actively involved with First Choice Healthcare Solutions to funded and expand the redesigned TGC. From January to present, Michael is serving as the independent director for P1, and Indianapolis based, PE funded dental services organization. During this same time period, Michael has served as executive coach for the entire Executive Leadership team of P1, a group of 8 executives ranging form VP to CEO and Founder. The focus of these efforts are providing strategic, operational, and personal executive guidance to the eight individuals. Michael’s entrepreneurial spirit, business acumen, and passion for developing others make him a standout figure in both the corporate and community sectors.